Blog Posts

Hands typing on a keyboard with Toronto skyline and SEO icons overlay, illustrating digital marketing and conversion optimization strategies.
Louie The Greek Speaks

Four Measures of SEO in Toronto

Traffic  There are two types of traffic to a website, organic and paid. Measuring both helps to refine content creation to match the keywords that …

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Louie The Greek Speaks

Ice-cream man Becomes Advertiser

  When I was growing up my father drove an ice cream truck for over 25 years; a big old 1962 Chevy van. My brother …

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Louie The Greek Speaks

Al Ries – The Godfather of Positioning

  Al Ries, the godfather of positioning, passed away last October at the age of 95. I’d like to thoroughly acknowledge him for his works …

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Louie The Greek Speaks

Pizza Nova

  I walked into a Pizza Nova location and told the customer service person that I have always enjoyed their pizza. His reply was, “No …

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Louie The Greek Speaks

Hazel McCallion

  Hazel McCallion (February 14, 1921 – January 29, 2023), the iconic former mayor of Mississauga, has been an inspirational figure for many Canadians over the past …

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Louie The Greek Speaks

It’s an App World!

  What were the most downloaded apps in 2022? Read on to see the list of the top 15 most-downloaded apps, planetary-wide! I recently wrote that …

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Louie The Greek Speaks

Happy New Year

Our DIT Web Solutions team wishes an amazing 2023 for you, your staff, and your family! Let’s make this year your best year ever! Now is …

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Louie The Greek Speaks

Kirstie Alley

  Being a crazy Trekkie, like some of us are, I’ve seen all of the original episodes dozens of times. So much so, that I …

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Louie The Greek Speaks

How To Win Any Election

  I have been creating promotional items for election candidates since 1993.This isn’t an article about any one candidate, just my professional viewpoint on what …

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Louie The Greek Speaks

Starbucks: PR or Marketing?

  Let’s talk about Starbucks. Bill Gates was once quoted as saying, “If I was down to my last dollar, I’d spend it on public …

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Louie The Greek Speaks

Ikea

  There are some companies and brands that exude power and IKEA is one of them! If I say to my wife, “Let’s go to …

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I'm Not a Robot

I'm Not a Robot

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