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Search Engine Optimization,
How Long Does It Take?
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I get asked pretty regularly, “How long does it take for me to dominate or rank on Google?”
That is an interesting question.
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It doesn’t have to take long to build a winning website or to get your site attracting customers.
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At the same time, as the saying goes, Rome wasn’t built in a day.
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All companies – small, medium, and large are looking for immediate results. And you will get that with paid ad campaigns (Google ads, Facebook ads). That is a quick solution for immediate results.
But what about SEO, you say? SEO is the longer term solution that builds your company into the future.
We have worked with many small companies with SEO and when they stay the online course, it has resulted in them dominating their online searches.
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Steady monthly actions without pause brought their traffic up and continually improved their online presence, content and value. Google recognizes this as an “organic” approach to online marketing and rewards it.
On the other hand, we’ve had companies drop their SEO program in less than a year to their detriment, as months of SEO that had built up was then lost.
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SEO is not a “test it out service.” It’s already been tested. Google has already told us that most searchers go to the top ten spots as well as to the maps and Google Business Profile to find their products or suppliers. So, that brings us back to the question: how long does it take?
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For most small businesses, achieving profitability takes around 2 to 3 years, with true success often emerging after 7 to 10 years. While stories of “overnight” success like Facebook capture headlines, the reality is that sustained success typically requires years of hard work and persistence.
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Statistics show that successful small businesses are built over years, not months, according to Forbes.
With regards to getting really ranked on the search engines here is the answer from me as well as 75 experts that were surveyed on the subject:
“It typically takes three to six months for SEO to show results. That’s according to the 3,680 people who responded to our polls on LinkedIn and X.”
When can you expect results with SEO:
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But the reality is that there’s no definitive time frame. There are many different factors that affect this.
Some of the variables are:
- How much money you are putting into your SEO. Less than $1000 per month is a low budget in our current environment.
- Is one person doing the SEO or is it a company with a strategy and staff to implement it?
- Is your site ready for SEO? The cheaper your website was made, the more SEO errors there are, the longer this site will take to rank. This is why many websites don’t rank well or take longer than other websites to get to the top.
- How much content does your site have?
- How much content is being added every month?
- Are relevant links being added?
- Are you up against competitors that have been implementing SEO strategies for their company over many years?
- How many keywords are being worked on?
These are some of the variables off the top of my head. This list could go on and on, trust me. |
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One surveyed expert said it perfectly for me:
“The question ‘how long does SEO take?’ can be misleading. It implies there’s an end date to SEO work, and while I hate to be the bearer of bad news, I have to say this: SEO is never finished.
“To highlight the reasoning behind this, Search engine algorithms, such as Google, for example, can update their algorithms literally thousands of times a year.
“Search engines are always getting better at understanding user behavior, changing how they serve information to users, and upgrading the experience of the search itself. As a result, if you want to optimize your site for search engines, your work is never really done.” JH
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| Exactly! I always tell clients, don’t engage in SEO unless you are in it for the long term. |
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| Building your business’s value involves strategic growth. With more than 50 phrases on page one of search engines, comprehensive listings on all maps and directories, and a steady influx of thousands of monthly website visitors, your business’s market value can soar, making it an attractive proposition for future opportunities. |
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Watch this short, informative video describing The Ultimate Website: |
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SEO is great, if maintained. Like watering a plant, it will keep growing as you keep adding water monthly.
Benefits of using DIT Web Solutions for your SEO:
- We have a complete team that will work on your SEO.
- In-house Developers at your disposal.
- An in-house Marketing Manager.
- Adding code to your website that gives it extra visibility in search to stand out from the competition.
- Technical fixes to improve your website core vitals, speed, and indexibiilty for search engines.
- Build your topical authority and show the world you’re the expert you are.
- We use only relevant, approved links and white-hat* actions so you don’t get banned from Google’s search list.
- We will provide you with a competitor analyses to see what your competition is doing with links or actions they are taking that might be relevant to your business.
- Content Creators are at your disposal to build your content. QUALITY, ENGAGING CONTENT THAT RESONATES WITH YOUR CUSTOMERS IS KING OF THE INTERNET.
*White-hat SEO uses ethical strategies to improve search rankings, focusing on quality content and user experience while following search engine rules.
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Unlock your SEO potential and discover how you can dominate search engine rankings.
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