In the wild and sometimes treacherous jungle of the internet, businesses often find themselves in need of a reliable guide to navigate the online competition. Enter Family Dental Care, a brave dental clinic that recently embarked on a daring expedition with none other than DIT Web Solutionsto fortify its’ digital presence.
The story unfolds when Family Dental Care recognized the need for a digital makeover of their online presence. Driven by a vision of a website capable of captivating even the most resistant dental concerns, Family Dental Care enlisted the assistance of our skilled professionals. Their team received a transformed website showcasing their commitment to excellence and innovation.
Recognizing the significance of their digital tools, Family Dental Care embraced the digital landscape. They swiftly integrated digital marketing into their approach, adding search engine optimization* as a game-changing asset. This powerful tool significantly enhanced their online visibility, creating a dynamic and interactive connection with their audience.
*Search Engine Optimization or SEO involves strategies to improve a website’s visibility on search engines and attract more organic (non-paid) traffic.
Family Dental Care ventured into the realm of pay-per-click advertising, a method where they strategically placed online ads to attract and gain the attention of potential patients. By utilizing these targeted ads, they focused their efforts to connect with individuals actively seeking dental services in their area, expanding their reach and drawing in new patients.
As the digital dust settled, Family Dental Care found themselves not only with a dazzling website but also an active part of their thriving online community. Family Dental Care has become the talk of the town – or at least the talk of the virtual waiting room.
So, the next time you need a dental check-up, head over to Family Dental Care!
*SSL = Secure Sockets Layer, technology for encrypting information between a website and a browser
Starting from February 2023, the organic traffic to the website has shown a steady increase, rising from approximately 1200 monthly visitors to 1400. Notably, in July 2023, the daily organic visitors experienced a significant boost, reaching 1700 visitors per month.
As of February 2023, the campaign boasted approximately 506 well-performing keywords on various search engines. Fast forward to January 2024, and the keyword ranking has surged to 832. Notably, 47 of them have secured a position in the top 3, while 107 have made it to the top 10. Impressively, 144 keywords are on the verge of breaking onto the coveted first page of search results.
A Comprehensive Range of Dental Care for Patients of All Ages
Family Dental Care is a full-service dental clinic. We offer comprehensive dental care for patients of all ages in Ottawa and the surrounding areas, and we welcome families new to the city and region. Some of our patients choose to drive more than an hour to visit our clinic and we truly appreciate their trust and support.
Our experienced and dedicated team of dentists, hygienists, and office staff is committed to delivering the highest standard of oral care to every patient. At Family Dental Care, we place a strong emphasis on preventative therapy; this consists of routine care and patient education to protect the health of your natural teeth for as long as possible. Our goal is to help you maintain dental wellness and avoid complicated dental treatment, thus saving you time and money as well.
Our Goal is to Offer Great Dental Services
At our family dental centre, we offer a wide range of dental services to address all your oral care needs. From routine checkups and teeth cleaning to preventive and cosmetic dentistry, we strive to ensure your smile remains bright and healthy. Our qualified and professional team is dedicated to finding the right treatment options tailored to your requirements.
DIT = Drive – Imagination – Technology
At DIT Web Solutions, we are interested in how to get through to people’s minds, how to position a product or service, and break through the noise. The whole purpose of the internet and all this technology is to get your communication across.
You need to think differently to get different results. We wanted to create a company that delivered web solutions that excited people – that captured their imagination and allowed them to think bigger than they ever thought possible about their products, their business, and even themselves.
To do that we’ve created a team of incredible thinkers and doers – people who live beyond what’s possible, right now.
Let us know more about your story and your marketing challenges today.
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