Always Green has been serving the Greater Toronto Area for over 20 years, providing superior service and using only premium irrigation products to ensure that all systems installed provide excellent coverage to your property.
Always Green came to us in need of acquiring immediate leads via Google Ads.
Additionally, they wanted better hosting, faster uploading, and a more secure website. Together, these actions have resulted in more leads, more sales, and a very secure website, one that is doing its job!
Their Google Ads campaign has been running for just over 6 months. Since the commencement of the campaign, in mid-April 2022, they’ve had 1,189 people click through to their website from Google Ads, from just over 38,000 impressions. An impression is a single view. Each time your ad is loaded and displayed for a user, that is one impression.
What’s the key point of impressions? Well, you can’t have clicks without impressions! Users need to see your ads before they can decide whether or not to click on them.
One of the goals of any campaign is to not be paying for clicks when the searcher is looking for an inexpensive above-ground sprinkler or other such irrelevant topics, regarding the specific business. The Always Green site also does not provide “how to” videos on DIY, so we don’t want to pay for clicks from “how to install a sprinkler system,” for example.
Looking back, the campaign has gone very well, as the top phrases used over the past 6 months are all extremely relevant to the Always Green business.
You can view their website at www.alwaysgreencanada.com.