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Cara felt motivated to make the song after viewing an episode of “Botched.” In an interview with Idolator’s Mike Wass, Cara commented about her process behind the song.
“Basically, that song is about body image. It’s directed at women, but I think men can relate to it as well. It’s just a song about these things that certain women go through on a daily basis in order to feel loved or in order to love themselves. I think that’s such a thing that goes on in today’s world. These weird things are instilled in us. You know? They tell us that we’re not good enough or that there’s only one kind of beauty.
“This song basically is contradicting that idea. It’s saying, ‘Well, if the world doesn’t like how you look then they should change. They should change their perspective. You don’t have to change yourself.’ I mean, I thought that was important, you know, just to put out next. Especially because I think that’s kind of the direction we’re going in.
“Now, ‘Scars To Your Beautiful,’ is basically about embracing yourself and finally coming to that conclusion where you feel love, and you can love yourself. The point of the song is to reach as many women, or people, as possible.”
DIT Web Solutions salutes Alessia for all of her accomplishments, great messages, and her amazingly consistent use of social media.
Our takeaways from this are:
- Passion, passion, passion
- Communicate from the heart
- Attract attention with social media, and in this case YouTube
- Communicate what is relatable to people
- Start your campaign early, if possible
- Be consistent
Our team will help you get your passion well known with social media, provide you with a professional website, build you your own custom app, and get you known. Our copywriters will help you communicate from the heart, really getting your message across.
As far as attracting attention, we can help you with Google Ads, Facebook and Instagram Ads, SEO, and daily social media branding posts.
Call me today for your free consultation. I will help you with your Growing Pains!
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